Campus Coordinators

Leore Ben-David

Managing Director and West Coast Coordinator (based in Los Angeles, CA)

As a native of Los Angeles, Leore grew up in the 2nd largest community of Israelis and Jews outside of Israel. She began to advocate on behalf of Israel from a young age as the student leader of various exchange programs and educational campaigns surrounding Israel and the Intifada. Leore earned her BA in Politics with a minor in Hebrew Language and Literature from NYU. She continued on to Pepperdine University to earn dual Masters degrees in Public Policy and Alternative Dispute Resolution. Leore is passionate about engaging students and faculty in meaningful pro-Israel dialogue and discussion. She is also an expert in dispelling the myths emanating from the BDS movement. Leore manages the campus department and serves as the ZOA Campus Coordinator for Southern California, Nevada, Arizona, New Mexico, Utah, & Hawaii. She can be reached at

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Jonathan Ginsburg

Associate Director and New England Coordinator (based in Boston, MA)

Jonathan was born and raised in the New York area. After attending SUNY Purchase, where he studied history, he moved to Israel in 2007. Following the completion of his mandatory IDF service, he settled in Tel Aviv. Jonathan relocated to the Boston area with his wife in 2015. As a passionate Zionist, he is excited to help support the ZOA mission of providing fact-based Israel advocacy on US college campuses. Jonathan is the Associate Director of the Campus Department and ZOA’s Campus Coordinator for Massachusetts, northern Connecticut, Rhode Island, Vermont, New Hampshire, and Maine. He can be reached at

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Or Yochai Taylor

Mid-Atlantic Coordinator (based in Washington, D.C.)

Growing up in northern California, Or began advocating for Israel through a number of community and educational projects. He was a member of the modern orthodox synagogue in Sacramento that was firebombed in 1999. His understanding of the subject grew through the Civitas Political Science Academy, the David Project, and volunteer work with numerous campaigns, as well as the Jewish Federation. Or went on to intern at the California Governor’s Office before accepting a nomination to the United States Military Academy at West Point. There, he was a part of Hillel, the Jewish Chapel Choir, and received ethics training from Israeli military commanders.

After two years at West Point, Or transferred, earning honors in Political Science and International Relations at CUNY-Hunter College. While at Hunter, Or personally witnessed slanderous SJP activities and demonstrations against Israel, as well as personal anti-Semitic attacks. He supports Israel as a bastion of liberal, democratic values and can personally attest to the high moral standard of the IDF.  Or serves as the ZOA Campus Coordinator for Delaware, Maryland, North Carolina, South Carolina, Pennsylvania, Tennessee, Virginia, West Virginia and Kentucky, and is based out of Washington, D.C. He can be reached at

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Annie Cohen

Southeast Coordinator (based in Miami, FL)

Annie was raised in South Florida’s Jewish community, but feels that no matter where her house is, Israel has always been and always will be her home. Annie largely attributes this feeling to being raised in a conservative Jewish household with an Israeli father and American mother while attending a Jewish Day School up until college. She feels that her passion for Israel is not just a result of her upbringing, but also a part of her identity. This piece of her identity is what led Annie to study Political Science and Jewish Studies at the University of Florida, spend close to a year living and studying in Israel, and ultimately, work for one of the oldest and strongest pro-Israel organizations in the country. Annie is a proud Zionist and is passionate about advocating, educating, and sharing her love for Israel with campus communities and just about anyone that will listen! She is the ZOA Campus Coordinator for Alabama, Arkansas, Florida, Georgia, Mississippi, Louisiana and Texas, and can be reached at

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Rachel Treisman

Pacific Northwest Coordinator (based in San Francisco, CA)

Rachel has spent most of her life in California. She grew up in the Central Valley and then went on to study at UC Berkeley, where she majored in Political Science. While at UC Berkeley she was incredibly active in Tikvah, a Zionist club on campus, as well as with UC Berkeley Chabad and Hillel. The hostile environment that she faced at one of the most anti-Israel and anti-Semitic colleges in the area led her to continue her work in Israel advocacy after graduation. As a Zionist, Rachel is excited to encourage and facilitate fact-based Israel advocacy on US college campuses as ZOA’s Pacific Northwest Campus Coordinator for the Bay Area, Northern California, Washington, and Oregon. She can be reached at

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